Nike and 40 elite women athletes from all over the world jointly released 14 sets of Women's World Cup Jersey 2019 for this summer's French Women's Football Festival in Paris. We have witnessed Nike's new cooperative program to further support female athletes.
Nike will take female athletes as the core to lead clothing innovation. The design of 14 national team uniforms originated from the use of Nike Sports Research Center's 4D scanning and motion capture technology to accurately obtain the body information of professional players. In addition, all Nike football jerseys are made from recycled bottles. Since 2010, Nike has recycled more than 6 billion waste plastic bottles through sustainable product design. Now, more than 1 billion plastic bottles are recycled into new Nike products every year. Nike has become the largest user of recycled polyester materials in the textile and apparel industry for five consecutive years.
As the host of this women's football World Cup, the French women's national team's brand-new home jersey is based on Navy blue, which represents the traditional French football. It is decorated with golden details. The French flag, which inspires the sense of honor, is cleverly placed on the cuff. The Away Jersey is decorated with blue wave points full of French fashion and white jersey. The team logo and details of Nike Swoosh are all decorated with gold elements.
Brazilian women's football team will wear a yellow jersey representing the football tradition of the "Samba Legion" to make its debut in the Women's World Cup. From the 1970s, the golden color of the Home Jersey was matched with the lucky green color, with blue trousers and white socks, creating a brand new image with classic feeling. The new Brazilian women's football Away Jersey has a more modern look. The blue jersey has geometric patterns inspired by the stars, which makes the new Away Jersey more modern aesthetic.
The new home jersey of Australian Women's Football Team, full of aesthetic style in the early 1990s, was the first time that Nike specially designed women's Football Jersey for the Kangaroo Legion. The decorative pattern on the Jersey was inspired by Melbourne's famous graffiti street (Hosier Lane), which is now recognized as a holy place of street art worldwide. Including the Australian national flower, Acacia, and many details that symbolize Australia are incorporated into the graffiti pattern of the jersey.
South African Women's Football Team, which remains unbeaten in the preliminary round, will appear in the French Women's World Cup in a dazzling yellow jersey with the characteristics of South African football. Nike's New Jersey for the South African women's football team has added green patterns with African cultural characteristics to its sleeves, so that people can better understand the frankness and enthusiasm of African football.
Two years ago, the Dutch women's football team won the first European Championship for women's football. Now, as European champions, they are eager to taste the joy of winning again in the world of women's football this summer. With this in mind, Nike's new home jersey for the Dutch women's football team will blend the retro orange style with the modern women-centered style. The orange jersey was inspired by tulips, and the unique female lion badge of the Dutch women's football team appeared not only in front of the chest, but also behind the collar.
Chilean football has been on the rise for the past five years. As the first Chilean women's football team to enter the finals of the Women's World Cup, Nike has prepared a brand new home and Away Jersey for them representing Chilean football tradition. The Jersey incorporates red and blue details from the Chilean flag, allowing people to recognize their identity at a glance.
New Zealand Women's Football Team's brand-new home and Away Jersey with all-black and all-white design shows people the distinctive features of New Zealand football, which is not black or white, but also shows the world the special features of equality between men and women in New Zealand football. The silver fern leaf badge on the chest of the New Jersey is presented in a silver appearance, which not only pays tribute to the Maori legend, but also shows the strength of New Zealand football. The silvery fern leaf pattern is also added to the sleeve of the shirt to create a clean and modern aesthetic appearance.
South Korean women's football team's brand-new home and Away Jersey draws inspiration from the Korean flag, Taiji flag. It is accepted all over the world as a symbol of Korean national pride and "Korean Current" representing Korean culture. Home court Jersey continues the traditional red appearance of Korean football, with black jersey to create a distinct, modern style. On the other hand, the away-court Jersey is decorated with red and blue patterns originating from the Taiji flag.
The Nigerian women's football team will wear the jersey that won a great success in the 2018 Russian World Cup against France this summer. The Jersey is inspired by Nigeria's 1994 World Cup jersey. The dynamic green and black patterns on the Jersey and sleeves make people believe that Nigeria's women's football team will also achieve good results in the World Cup. Achievements.
The Canadian women's football team, which is confident and ready to go to the French Women's World Cup this summer, ushered in Nike's first Jersey designed for it. At the end of last year, Nike signed a cooperation agreement with the Canadian Football Association. Nike's New Jersey for the Canadian women's football team is based on red, which symbolizes the tradition of Canadian football. It also shows the new face of Canadian football through its unique modern design.
Nike's New Jersey for the Norwegian women's football team has an amazing new design derived from Norwegian traditional culture. In addition to the red and blue colours that represent Norwegian football, the New Jersey also uses red and blue gradient patterns and adds silver patterns originating from Norwegian traditional clothing to create an impressive unique aesthetic style.
The new Women's World Cup Jersey 2019 of the women's football team in England shows people with the traditional pure white image. The cuffs of the Jersey are decorated with deep red details. The designer hopes to convey perfection and confidence through the full white appearance. A well-designed print pattern was added to socks, which originated from the plants peculiar to all parts of England. On the other hand, the away-court Jersey is full of elegant style with deep red as its keynote, and unique plant patterns are added to the jersey.
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